Experiential marketing, brand activation, event management, and large-scale deployment for ambitious brands.



Brands are not what they say they are, they are what the customer experiences













A small river named Duden flows by their place and supplies it with the necessary regelialia. It is a paradise
Brands are defined by how people experience them. We help organisations design and deliver consistent, meaningful brand experiences that connect with consumers and drive measurable impact across key touchpoints.
We define clear brand positioning and experience-led strategies that guide engagement, activation, and real-world execution.
We design brand experiences and activation frameworks that translate strategy into impactful consumer engagement across physical and live environments.
We have a rich rounded team with diverse competencies, equipping us with full-service capabilities in the areas of
We develop clear brand positioning and experience strategies grounded in consumer insight, guiding how brands engage audiences across key touchpoints and markets.
We deliver strategic brand activations and consumer engagement campaigns that drive interaction, visibility, and measurable impact at scale.
We plan and manage experiential marketing campaigns and events that bring brands to life through immersive, well-executed live experiences.
We design and execute sponsorship and CSR initiatives that align brand objectives with meaningful community engagement and measurable impact.
We produce and deploy high-quality brand assets, ensuring consistent visibility through fabrication, merchandising, and nationwide rollout.
We extend the reach of brand experiences through targeted social and digital amplification that supports campaign performance and engagement.
We approach every project with clear strategic direction and structured execution, ensuring brand objectives translate into effective real-world experiences.
We are driven by strategy, precision, and accountability in how we design and deliver brand experiences. Our work is guided by a commitment to quality execution, strong partnerships, and measurable impact across every campaign, activation, and engagement.
We combine strategic thinking with strong execution capability to deliver brand experiences that perform in real market environments. Our teams work closely with clients to ensure every activation, event, and campaign is delivered with consistency, accountability, and measurable impact.
We focus on disciplined planning, strong field execution, and operational excellence to ensure every campaign is delivered on time, on brief, and to brand standards.
We design activation and engagement strategies informed by consumer insight, market context, and campaign objectives to maximise reach, relevance, and performance.
We operate across multiple African markets, enabling brands to deploy campaigns consistently and effectively through coordinated regional teams and local market expertise.
We track delivery, engagement, and execution performance to provide clear reporting and insights that support decision-making and continuous campaign improvement.
ThreadPoint delivered our activation campaign with strong coordination and excellent on-ground execution across multiple locations. Their team demonstrated clear planning, reliable delivery and a solid understanding of how to engage consumers in real market environments.
We follow a structured and collaborative delivery process that ensures every campaign, activation and event is strategically planned, professionally executed and consistently delivered across all locations.
We assess brand objectives, target audiences and market context to define clear activation and campaign requirements.
We translate strategy into activation concepts, experience design and rollout plans aligned to campaign goals.
We manage field execution, event delivery, staffing and deployment to ensure consistent and high-quality brand experiences.
We work closely with our clients to ensure clarity, accountability and consistent delivery across every activation, campaign and market.
Project timelines vary depending on scope, locations and execution requirements. Most activation and experiential campaigns are delivered within two to six weeks, including planning, approvals, production and deployment.
Yes. We specialise in multi-city and nationwide campaign rollouts, supported by coordinated field teams and regional execution partners to ensure consistent delivery across all markets.
Yes. We provide end-to-end support, from brand and activation strategy through to field execution, event management, production, deployment and performance reporting.
We track delivery performance, engagement metrics and execution quality, and provide post-campaign reports to support learning, optimisation and future planning.
Speak with our team to discuss your campaign objectives, activation needs, event execution and nationwide rollout requirements.